The Group was founded in 2002 with the vision of creating desirable clothes which women would want to wear even if they were not pregnant, and this ethos remains true to this day.
Seraphine is synonymous with innovative and functional maternity and nursing products which comprise a broad range of fashionable, superior fit and quality maternity and nursing wear at an affordable premium price point. The Group has over 18 years' experience designing and developing maternity and nursing wear for women from first trimester to post-partum.
Seraphine is an international digitally-led maternity and nursing wear brand with a diverse range of innovative maternity and nursing products serving an under-competed global market.
Seraphine's design ethos is centred on creating high quality, well-constructed, functional products which are designed to be worn throughout the pregnancy and motherhood journey.